Spring Forward With A Golf Challenge For Your Clients

Published by Robin Koffler on 3rd April 2015

Golfing Event Gifts

With summer fast approaching many golfers are dusting off their clubs and heading onto the courses. Golf is great sport for networking and for companies and organisations, golfing events provide a super branding opportunity. If you are thinking about holding a golfing tournament, here are a key tips from Redbows that could help your event.

Firstly a great golfing event doesn’t just happen. It can take 3-4 months of planning and working to a tight timescale to bring it together. Appoint an event manager who can see to all the day-to-day activities and actions, which will snowball, and crescendo just before the event.

Pick a great golf club to hold your event at but remember it doesn’t have to be a famous or expensive one. Sure this can help but it’s as important to remember to make it easy for the players to get to it. Also block book rooms in a local hotel to ensure availability and negotiate a special rate if you are expecting your guests to pay. For your potential player group remember to include clients, prospects, company employees and suppliers. This provides a great network potential and you may be able to get sponsorship budget from your suppliers.

For most people attending the event, it will mean two days out of their schedule. Golfing events on Thursdays and Fridays can be effective as it means that your visitors can tie in a visit to your company and then roll the trip into their own weekends. If they bring their partner, think about laying on some separate events for them. As well as the event and hotel, you will also hold an evening dinner. This is normally in the golf club and provided by the local caterers. Again think about your visitors and their dietary needs.

As for the golfing event itself you need to find the best ways to brand the event and promote it. A dedicated website or event page on your website can be a great way to promote and communicate event details. You may also want to produce a flyer in PDF that can be downloaded and emailed. These kick of the branding process but there is even more you can do around and on the course.

Prepare arrival golfing gift packs for the players. This can include branded towels, golf balls, golf tees, scorecard holders and perhaps a golf shoe bag. During the event it can be great to see branded golf tee flags and some banners around the course. Use a local photographer to get some great snaps from the day and present these to the players as a personal memento of the day along with an engraved crystal paperweight or quality desktop executive gift.

Golfing events provide loads of great opportunities for branding and the promotion of your company. The PromotionalGiftsStore can provide all the branded golfing gifts you will ever need and the marketing support and advice to make sure your golf day is a huge success.

Written by Dawn Koffler.

Posted in Sporting Merchandise